The Fair: Building a Better Tomorrow #9




The Lucky Strikes Cigarettes and Wonder Bread buildings, seen by day and night.

6 comments:

Flickhead said...

The 64/65 NY World's Fair blew me away. I was seven or eight years old at the time, and I begged my parents to go every chance I could. Like many adults, they were nonplussed (the event lost a ton of money), but for me it was like stepping out of reality. The Unisphere is an icon etched in my brain: to see it lit at night with the water flowing was magical. One day I'll dig out the old snapshots and scan them -- me in my Bavarian Alpine feathered cap!

The site is still there with a couple of the structures intact but long dormant. I took a walking tour of the place during its twenty year anniversary in 1984; it was like visiting a city that had been bombed and memorialized and then left forgotten.

The film WHAT A WAY TO GO! premiered at the Fair. It was documented in a b&w featurette that's on the DVD.

Greg said...

Man, I'll start a whole new Fair series on the 64/65 World's Fair just so I can kick it off with a picture of you in your Bavarian Alpine feathered cap!

John said...

The notion that a World's Fair pavillion could be devoted to . . . cigarettes(!!) is completely off the charts of what is possible today. I lived just outside NY City in 1964/65 and went to the World's Fair a number of times, and always thought it was a fabulous spectacle. I have to admit I just don't remember the Lucky Strike pavillion. I'll bet you could smoke inside though. And you could probably score a few free smokes as well.

Greg said...

John, Flickhead was just reminiscing about his own experience with the 64/65 fair, but this series is from the 1939-40 World's Fair.

Fred said...

I went to the Expo in Seattle in 1989. I don't remember any pavillion offering free smokes or ersatz bread, but I did get to try to some fine tea at the Sri Lanka pavillion, and bulgogi and a good Single Maltat the Korean pavillion.

Gerard Saylor said...

I tried out Lucky Strikes ruring the approximately 3 months that I was a smoker in 1992. I remember them being awful