The Explanation
(for those who require one)

And, of course, that is what all of this is -- all of this: the one song, ever changing, ever reincarnated, that speaks somehow from and to and for that which is ineffable within us and without us, that is both prayer and deliverance, folly and wisdom, that inspires us to dance or smile or simply to go on, senselessly, incomprehensibly, beatifically, in the face of mortality and the truth that our lives are more ill-writ, ill-rhymed and fleeting than any song, except perhaps those songs -- that song, endlesly reincarnated -- born of that truth, be it the moon and June of that truth, or the wordless blue moan, or the rotgut or the elegant poetry of it. That nameless black-hulled ship of Ulysses, that long black train, that Terraplane, that mystery train, that Rocket '88', that Buick 6 -- same journey, same miracle, same end and endlessness."
-- Nick Tosches, Where Dead Voices Gather

How to Peddle the Zeitgeist #1

8 comments :

MichaelRyerson said...

Looks like Nina Van Pallandt

Timmy said...

Get real, mate. Everybody knows R.C. "Royal Crown" Cola was thee only cool drink there was.

twister said...

The big glass bottle with the swirl brings back all kinds of memories for me. High school, cruising on Saturday night, my old mustang...etc

justjack said...

The "Come Alive" jingle was insanely catchy. Pepsi got a lot of then-current pop stars to record it, but the voice I always hear in my head singing it is Joanie Sommers.

Christopher said...

..hey come on ovah to R C cola..
Well I also remember..You've got alot to live and Pepsis got alot to giiive.."
and that sickening I'd like to teach the world to sing crap from COke!

goomba said...

Did your radio station have a B.O.M.P. club like KRUX in Phoenix? "Best of Modern People", another Pepsi ad line.

swac said...

R.C. was a mad, mad cola.

Will said...

As NRBQ sez: "RC Cola and a Moonpie!"