The Explanation
(for those who require one)

And, of course, that is what all of this is -- all of this: the one song, ever changing, ever reincarnated, that speaks somehow from and to and for that which is ineffable within us and without us, that is both prayer and deliverance, folly and wisdom, that inspires us to dance or smile or simply to go on, senselessly, incomprehensibly, beatifically, in the face of mortality and the truth that our lives are more ill-writ, ill-rhymed and fleeting than any song, except perhaps those songs -- that song, endlesly reincarnated -- born of that truth, be it the moon and June of that truth, or the wordless blue moan, or the rotgut or the elegant poetry of it. That nameless black-hulled ship of Ulysses, that long black train, that Terraplane, that mystery train, that Rocket '88', that Buick 6 -- same journey, same miracle, same end and endlessness."
-- Nick Tosches, Where Dead Voices Gather

Great Moments in Marketing #16

Elliot Gould for Jim Beam (1974)
Elliot Gould for Jim Beam (1974)

4 comments :

Natasha Yar-Routh said...

Frell but does this make me feel old, I remember when this add originally came out.

Jim Beam was my parents Bourbon of choice though I prefer Rebel Yell myself.

Still a truly great moment in marketing, simple but effective

swac said...

Must....resist....sour m*a*s*h joke...

Steven Augustine said...

I like the subliminal cleavage/sphincter/cloaca in Eliot's glass.

Ann O'Dyne said...

He was hot stuff in the 70's, the equal of what Brad Pitt is now.
He was in several good movies in the Easy Riders and Raging Bulls era.