Great Moments in Moxie #3

Goodbye, Columbus
(Larry Peerce, 1969)

Moxie sightings in the realm of recent pop culture are rare, and after my first sighting in MAD Magazine, the presence of this glass Moxie lamp in a family rec room in the 1969 film of Philip Roth's Goodbye, Columbus was one of the few I ever came across. Of course, it's simply a prop or a bit of set dressing, but there's always that inevitable frisson when its logo mysteriously appears.

1 comment:

Vanwall said...

Cool Lamp! I'd love to have one like that. I'm sure the set dresser knew what that sign meant, as well.