The Explanation
(for those who require one)

And, of course, that is what all of this is -- all of this: the one song, ever changing, ever reincarnated, that speaks somehow from and to and for that which is ineffable within us and without us, that is both prayer and deliverance, folly and wisdom, that inspires us to dance or smile or simply to go on, senselessly, incomprehensibly, beatifically, in the face of mortality and the truth that our lives are more ill-writ, ill-rhymed and fleeting than any song, except perhaps those songs -- that song, endlesly reincarnated -- born of that truth, be it the moon and June of that truth, or the wordless blue moan, or the rotgut or the elegant poetry of it. That nameless black-hulled ship of Ulysses, that long black train, that Terraplane, that mystery train, that Rocket '88', that Buick 6 -- same journey, same miracle, same end and endlessness."
-- Nick Tosches, Where Dead Voices Gather

Prodotti #2


Ad for Perugina chocolates, 1928

(At first glance I thought the ad said "Pervgina" which is a pretty filthy sounding name for a confectionary. And I'm still not sure what the figure portrayed in the ad is actually doing to that block of chocolate, but it looks vaguely unwholesome.)

2 comments :

Kerri Rachelle said...

"Pervgina"....oh my god, I'm laughing my ass off.

P. said...

He's vaulting over it. It was an Olympic year, also Anno VI (Year Six) by Mussolini's Fascist calendar.

The pointed form of U (which became the modern letter V) was standard ancient Roman style, much used in the Fascist Era -- and used by Gucci until recently (their publicity dept having presumably woken up to the fact that kids today don't know nothing).